Hosted by Luisa Hogan, leadership strategist and founder of Vermelho, the podcast lifts the lid on the private self-talk, doubts, and decisions that shape how we lead, build businesses, and live with resilience.

Each episode blends candid storytelling with thoughtful dialogue, giving you both the raw honesty of lived experience and the clarity of practical insights. You’ll hear from business owners, change-makers, and quiet achievers who share not just what they’ve done, but what they’ve told themselves along the way.

Because leadership isn’t just about the voice you project. It’s about the second voice you carry inside.